5 Hard Questions Every Creative Agency Should Be Asking

A discussion guide for strategic management

When it comes to running a creative agency, it’s all too common to avoid asking questions that might expose underlying problems with your process. We avoid these questions because the information is either too difficult to access, or there’s a backlog of client work that takes precedence. More often than not, it’s both.


Since launching 10,000ft, we’ve learned a lot about what information creative agencies need to run their business. More importantly, we’ve learned what questions you need to answer in order to make strategic improvements over time.


In this guide, we share five questions that will challenge you to create a deeper understanding of your creative agency. We also offer some discussion prompts to help you improve your process, and tips for using the reports in 10,000ft Plans to access this information more easily.


This free ebook puts you on the path to answering:


  • Where your team spends their time;
  • Which clients have projects that run over budget;
  • Who on your team is at risk of leaving, and more.

Fill out the form to download the guide and build a deeper understanding of the way your business works.


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